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Originally Posted by technowiki  Microsoft (through JWT ad agency) is even getting an advertizing campaign ready for the product, hoping to create some “extra” buzz in the market, when they do decide to come out in the open! The search tool code named as 'Kumo'. |
See the biggest challenge that any company has is to wipe out its competitors performance. Google is now embedded every ones life and no one in this world like change, more so the Non Tech people. Microsoft will have very tough time dealing with this attitude of people and wiping clean google is something next to impossible.